Welcome to Warren Street

Bids to deliver the Welcome to Warren Street project will be evaluated 30 per cent on team profile, 30 per cent on initial vision, and 30 per cent on feasibility.

Applications should include biographies, a 200-word practice description, examples of previous work and 300-words explaining the reasons for applying. Up to six shortlisted teams will each receive a £500+VAT honorarium to draw up design concepts and an outline materials and budget plan.

Competition details

The contest launch comes a year and a half after NOOMA Studio won an earlier LFA competition for a ‘creative’ £25,000 public realm installation in nearby Phoenix Road, Somers Town.

Lee Lyons, chief operating officer of The Fitzrovia Partnership said: ‘We’re excited to be embarking on a four-year partnership with LFA to reimagine spaces in the area.

The latest competition aims to revitalise the area outside Warren Street tube station to create a new welcoming gateway to Fitzrovia. Concepts could deliver new urban furniture such as seating, public art, lighting, wayfinding, planting, street frontage activation or a new station canopy.

The winning team, to be announced in early March, will have a build budget of £37,000 which includes a maximum £4,625 designer fee. The winning concept will be installed next summer in time for the 20th anniversary of LFA and will remain on site for a month.

Project title Welcome to Warren Street
Client The Fitzrovia Partnership
Contract value £37,000
First round deadline Midday, 10 January 2023
Restrictions Applicants need to fulfill at least two of the following criteria to be eligible for this competition:

  1. being no more than seven years post graduate, from your most recent qualification
  2. being under 40
  3. set up your practice / collaboration in the past three years
  4. be part of a team within a larger practice that meets criteria 1 and 2

Located at the intersection of Tottenham Court Road and Euston Road in central London – Warren Street tube station is a key interchange station providing connections between the capital’s Northern and Victoria lines.

Architects, landscape architects, designers and artists are invited to draw up ‘creative’ proposals for a structure that could improve the pedestrian area outside the busy London Underground station while also signposting ‘key destinations in the area and [promoting] the use of less polluted, and safe pathways.’

TheWelcome to Warren Street’ competition – backed by The Fitzrovia Partnership – is the first in a series of contests planned to be held in the coming years focussing on improving key gateways into Fitzrovia in central London.

‘Fitzrovia is known for creativity, and this presents an opportunity to work collaboratively with all stakeholders to develop and pilot new ideas which are sustainable and have the community at heart. Building on the Fitzrovia Village experience will be something to celebrate.’

Judges Federico Ortiz, NLA, Head of Content (Chair); Lee Lyons, Chief Operating Officer, the Fitzrovia Partnership; Lavinia Scaletti, Placeshaping Manager, Camden Council; TfL Representative; Edwin Heathcote, Architecture and Design Critic; David Byrne, CEO,The Doctors Laboratory
More information https://www.londonfestivalofarchitecture.org/welcome-to-warren-street-design-competition-launched-by-lfa-and-the-fitzrovia-partnership/